# WhatsApp automation without writing code.

URL: https://www.elocuenti.com/en/automations

WhatsApp automation means building a sequence of triggers, steps and actions that runs on its own in every conversation: a follow-up, a form, a tag or a team alert. In Elocuenti a visual builder puts it together per pipeline, no code needed.

## What you can automate on WhatsApp

- **Triggers for every moment** Entering or leaving a stage, inactivity, a tag, an abandoned cart, a payment received, a confirmed order or arriving from an ad.
- **18 ready-made actions** Send a template, a text or a form, tag, move a stage, assign a rep, escalate or alert your team.
- **WhatsApp flows** A form builder for WhatsApp flows to capture leads, appointments, surveys, contact requests, sign-ups or support.
- **Conditions and waits** A step can wait for a reply, wait a set time or branch on a condition before moving on.
- **Follow-ups for inactivity** Up to 5 follow-ups if a customer stops replying, each with its own message and its own wait time.
- **Pipeline template library** Start with a sales, cart recovery, reactivation, support or onboarding template and adjust it.

## How WhatsApp automation works

- **It fires on its own.** A stage change, an inactivity window or any other trigger you pick sets it off.
- **It runs step by step.** Action, wait, condition or wait for a reply: you lay out the sequence in the visual builder.
- **The AI or the system execute it.** It sends a template, updates a field, moves a stage or alerts your team, with no one triggering it by hand.
- **The contact keeps moving.** The lead lands in the right stage with the right data, ready for the pipeline's next step.

## WhatsApp automatic replies vs AI-powered automation

An automatic reply repeats the same text. AI-powered automation decides which step comes next.

| Aspect | Automatic reply | AI-powered automation |
| --- | --- | --- |
| Follow-up on inactivity | Someone remembers to write | Up to 5 follow-ups that go out on their own |
| Moving stages | Updated when someone checks | The AI moves it based on the conversation or the trigger |
| Forms | An outside link away from the chat | WhatsApp flows inside the same conversation |
| Team alerts | A separate message someone sends | An automation step sends it on its own |
| Process templates | Building every pipeline from scratch | A template library to start from and adjust |

## WhatsApp flows for every case

- **Lead capture** A form inside the chat to ask for the data you need, with no customer leaving WhatsApp.
- **Appointments and surveys** Forms to book an appointment or to run a satisfaction survey at the end of a conversation.
- **Sign-up, contact and support** Sign-up, contact or support request forms, with the data landing straight in your CRM.

## Everything that can set off an automation

- Entering or leaving a pipeline stage
- Customer inactivity
- A tag added to the contact
- An abandoned cart
- A payment received or an order confirmed
- A new conversation or a completed form
- Arriving from a specific ad
- No one replied in time
- A reaction to a template

## Keep reading

- WhatsApp campaigns: Bulk sends with approved templates, a control group and replies that enter a pipeline.
- WhatsApp CRM: The pipeline, the stages and the data that feed every automation trigger.
- WhatsApp appointment booking: Forms and automatic reminders to book, reschedule or cancel an appointment.

## Frequently asked questions about WhatsApp automation

- **Do I need to know how to code to automate WhatsApp?** No. The visual builder puts the sequence together with ready-made triggers, steps and actions, no code needed.
- **What is a WhatsApp flow?** It's a form that opens inside the conversation, with no jump to another page, to capture leads, appointments, surveys or support requests.
- **How many automatic follow-ups can I send?** Up to 5 follow-ups for inactivity, each with its own message and its own wait time.
- **Can I combine several automations?** Yes. Every pipeline stage can trigger its own, and one automation can end by triggering another.
- **Does it connect to my ERP, store or CRM?** Shopify, HubSpot, Yango Fleet, Alegra and Siigo connect natively. Any other system you already use connects too, and the agent queries it in real time.